Research Into Apps

Research


As we are making somewhat of an app, i will be first researching into apps using an iPad.

Magners
This is free app for iPhone however you are able to download for iPad. There are some good points and bad points towards this app.

The whole colour scheme behind it is strong and keeps going through the whole Magners advertising is kept to the same colours. The image behind the app logo is ment be the cider itself in a glass. I think its a good thing to do because if the colour scheme is catching you will want to buy one because it looks nice and refreshing. Another good thing is the app itself. Its very interactivity but very simple. All you do is take a picture of yourself/ or a person and then you choose a beard and then it makes an animation of bees making a beard on your face, which you able to upload straight to facebook.

The bad points are the logo of a bee, unless you've seen the adverts its completely random. Bee's aren't nothing to do with Cider. On the app itself, there is only one thing to do on it, i think it could of done with some other features because on the app it only says that it is cider once and that in the title. The app doesn't really have a menu screen and i think not having other links makes it a bit boring. Also the man image on it is an older gentlemen and i think that sort of puts younger people off it because i think people from the younger generation drink it more. Another bad point behind it is the fact you really do need a camera, so it restricts it from the iPad. Also the fact they have considered it on andriod is a bonus.

Here are a few screen shots of the App;