New idea

This is alot simplier and this is the idea i sent the client. Feedback is followed after.

As you can see the email i got back, wasnt up to his standards but some ideas was strong. Also he liked the fact of a fun website.

I asked Kate the following day, she gave me some feedback

- improvment from mock up
- liked idea behind website

However she said having the bread/pen/ paper wasnt a good look for the health and saftey side of things so stick to either food side or the pen/paper side. So i had to re think again and thought of images of the food with the paper in the foreground.